Meet the External Trustee's - Chris Arthur

Name: Chris Arthur

Occupation: Managing Director – McCann PR

Board Member Since: September 2014

Hi, I’m Chris Arthur, I’m Managing Director at McCann PR and main board director at McCann, the world’s largest marketing and communications agency. More importantly, I’m honoured to be an Alumnus of the Year for the University of Birmingham and am very proud to be an External Trustee at the Guild.

I graduated with an English degree back in 1988 and left university keen to pursue my love of writing. After doing work experience, I joined a local agency, entered the wonderful world of PR and haven’t looked back!

Over the last 25 years, I’ve seen how PR is a powerful and versatile tool that works at strategic and tactical levels across the private, public and voluntary sectors. I’ve been responsible for delivering targeted, influential and award winning campaigns and managing the reputations of a range of organisations at a regional, national and international level including Siemens, PwC, Stanley Black & Decker, Vauxhall, National Express, The AA and RWE npower as well as Marketing Birmingham, Birmingham’s Bull Ring and the Government Office for the West Midlands.

I am a member of the Chartered Institute of Public Relations (CIPR) and Institute of Practitioners in Advertising (IPA).

I’m keen to put my knowledge and expertise to good use and give something back to the University - which played a major part in getting me off to a good start! It’s an exciting time and I’m enjoying helping the Guild develop its voice and bring its values to life…having an opinion, being heard (and understood) and showcasing the great work being done. In short, we’re building a reputation for being the Best.

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